Dean Lindsay

With over seventeen years’ experience helping build PROGRESS-Based Sales and Customer Service Cultures, Dean Lindsay is hailed as an ‘Outstanding Thought Leader on Building Priceless Business Relationships’ by Sales and Marketing Association International as well as a ‘Sales-and-Networking Guru’ by the Dallas Business Journal.

His books, THE PROGRESS CHALLENGE and CRACKING THE NETWORKING CODE: 4 Steps to Priceless Business Relationships have sold over 100,000 copies worldwide and have been translated into Chinese, Hindi, Polish, Korean, Spanish and Greek. His latest, “Big PHAT Goals,” teaches step-by-step instruction for personal and team achievement in a fun and easily implemented structure to help jump start success and engage employees in a high-energy method for reaching true team results.

Dean’s thoughts on business development through PROGRESS-based sales and customer service have been endorsed by a who’s who of international business thought leaders including Ken Blanchard, author of THE ONE MINUTE MANAGER, Bryan Tracy, author of THE PSYCHOLOGY OF SELLING and the legendary Father of GUERRILLA MARKETING, Jay Conrad Levinson.

Mr. Levinson thought so much of Dean’s thoughts on building priceless business relationships, that he wrote the foreword to CRACKING THE NETWORKING CODE.

Dean has been a featured contributor to Sales and Service Excellence, Training Magazine Europe, Executive Travel, LabX Media, Networking Times and the American Management Association’s Moving Ahead magazine as well as audio magazine Selling Power Live hosted by Jeffrey Gitomer, author of THE SALES BIBLE.

Dean is a cum laude graduate of the University of North Texas and has served as Guest Lecturer to UCLA and University of Dallas MBA programs as well as the International Call Management Institute.

He has had the privilege of sharing his sales and marketing insights from the big stage in the U.S. and Spain, Turkey, Poland, Ecuador, Mexico, Canada, Switzerland, Venezuela, Sweden and the islands of Aruba and Jamaica.

Some of his clients include: American Airlines, New York Life, Pacific Life & Annuity, Haberfeld Associates, Marriott, Heinz, Hilton, American Express, Western Union, Verizon, Amway, Nestle, Gold’s Gym, ConocoPhillips, Hagger Clothing, and the United States Peace Corps.

How to Achieve Big PHAT Goals

How to Achieve Big PHAT Goals is designed for leaders who view their employees as an investment rather than an expense and are committed to retaining, developing and leading committed self motivated team players. Dean Lindsay’s Big PHAT Goals Program helps Align Personal Goals with Organizational Objectives and includes insight into the Six P’s of Progress and the Six Rules for Big PHAT Goal-Crafting, both found in Dean Lindsay’s newest book, Big PHAT Goals.

We must dedicate ourselves to crafting personal and organizational goals that are so attractive, so alluring, so PHAT that we are compelled to continually make choices that move us toward their accomplishment. As a noun, CRAFT can mean an object or machine designed for a journey, like a ship or an airplane.

As a verb, CRAFT can mean to make or manufacture with skill and careful attention to detail. A goal is the aim, the objective, the purpose, and the point. Stop setting goals and start CRAFTING goals.

Six Rules of Big PHAT Goal Crafting (otherwise known as goal setting):

Rule #1 – Big PHAT Goals are Written and Visualized
Rule #2 – Big PHAT Goals are Connect to Personal Progress
Rule #3 – Big PHAT Goals are Stated in Present Tense
Rule #4 – Big PHAT Goals are Detailed and Measured
Rule #5 – Big PHAT Goals are Positively Worded
Rule #6 – Big PHAT Goals are Have an Achievement Date

“Big PHAT Goals pulls all the vital aspects of goal achievement into a powerful and fun package. The many benefits of the Big Phat Goals program include creating a deeper commitment to organizational goals and a heightened sense of individual power.” — Vice President Business Development, Western Union MoneyZap

“I have been to numerous workshops and seminars on setting and achieving goals, and I have to say the Big PHAT Goals is the BEST one yet.“ — Chase Warner Financial Partner

Cracking the Networking CODE Mastering the 4 Steps to Priceless Business Relationships

You can’t achieve your best in business without learning the all-important art of connecting. Dean Lindsay’s rip-roaring, CODE Cracking sales training programs, based on his best-selling business networking book, “Cracking the Networking CODE: 4 Steps to Priceless Relationships,” are filled with fresh insights to build meaningful, profitable, win-win relationships for business and life.

“For over three years, our entire sales team has benefited from Dean sharing his topnotch business-building insights, insights now found in his smart, engaging, and powerful Cracking the Networking CODE. While utilizing Dean’s fresh insights, along with his personal coaching and mentoring, our sales professionals have taken their success to the next level! ” — Field Vice President, Pacific Life & Annuity Company

Depending on length of program, the CODE business networking program can be customized to include:

The Top Ten Benefits of Networking
37 Questions for Defining a Powerful Networking Plan
The Way Around the “Do Not Call” List
16 Examples of Proven Places to Network
16 Tips for Running a Successful Trade Show Booth
9 Strategies for Opening Face-to-Face Relationships
6 Often Overlooked Networking Strategies
20 Quick Tips for Delivering Solid First Impressions
10 Ideas for Creating a Series of Positive Impressions
Insight on Business Cards and Note-taking

As well as how to:

Be a Success in Your Own Eyes
Conquer the FEAR of Networking
Harness the Power in Numbers
Gain Confidence Talking to Strangers
Ask Progress-Focused Questions
Listen As If Your Lifestyle Depended on It.
Design Your Rise & Shine (30-Second Commercial)
And of Course How to …Crack the Networking CODE!

“Whether you are looking for a new job or thinking about changing careers, Cracking the Networking CODE is the book for you. It reveals what the human resource community has known and kept secret for years. Networking is the key to unlock the door to any position and this book gives you the combination to that lock.” — Manager, Human Resources , General Motors

“This is a book that everyone will wish they read 20 years ago. Dean’s CODE reminds me of every successful person that I know. What a tremendous asset it would be if we could only memorize all of the quality pointers in this book.” — President and COO, Haggar Clothing Co.

Celebrating Service Excellence & Cherishing Customers

Featuring the Cherishing Customers/CARE Model and ForWORDs and BackWORDs: Words and Phrases that MOVE Business Communication!

In tough economic times, Customer service IS the difference between success and failure.
This innovative Celebrating Service Excellence & Cherishing Customers program encourages participants to internalize three powerful insights about customers and introduces them to unique and powerful models for inspiring true customer loyalty.

Show customers you CARE when they have a problem:

C = Control the situation with solid CARE full listening
A = Acknowledge the challenges and take full ownership of the situation
R = Refocus the conversation towards a solution with constructive communication
E = Earn the right to problem resolve, then solve the problem with gusto!

Use the MEND MODEL for Earning and Maintaining Customer Loyalty:

M = Massage the relationship through solid communication
E = Empathize with the customer
N = Never attack the customer
D = Deliver H.U.G.s – Heartfelt Unexpected Gesture

Participants receive professional customer service training that helps committed service professionals:

Create customer advocates by genuinely relating to concerns and wildly exceeding expectations

Enhance awareness of the importance of responding to customers quickly and effectively
Implement strategies inspire amazing customer loyalty that lead to positive long-term customer relationships

Develop an understanding of personal responsibility in responding to customer needs

Examine the behavior and DESIRES of dissatisfied customers

Help customers to know you are on THEIR side

Implement various strategies to address customer concerns based on style needs

Understand the need for “putting on the customer’s shoes”

View customer feedback (complaints) as the most inexpensive, and useful forms of customer market data

Understand the power of the customer by internalizing three power truths about customers.

“Dean, your talk to Indiana Farmers Mutual Insurance company was first rate. Your points on mending customer relationships were enlightening and your thoughts on attitude are very true. Thank you.” — Chairman of the Board, Indiana Farmers Mutual Insurance

“Cherishing Customers is the best customer relations seminar I’ve participated in.” —Support Engineer, Ericsson

“We recently had the opportunity to have Dean come speak at a Global Service Meeting. We appreciated the fact that Dean took the time to talk us about the event and customize his presentation to focus his vast experience on our goals. The feedback from the attendees was OUTSTANDING! Dean was humorous, energetic, and very relatable – everyone walked out re-energized too!! We would highly recommend Dean for any event and plan to have him back soon.” — Vice President of Customer Operations, MetroPCS

“Dean Lindsay was an outstanding presenter at Guardian Mortgage’s 2017 Annual Sales Rally. He gave our sales team tangible and useful information to help them grow their business and “Unlock their Potential” this year. Dean’s time slot was a challenging one on Sunday morning at the end of the rally, but he did an effective job of keeping the group engaged and attentive during his presentation. I would highly recommend Dean for any organization looking to strengthen their colleague’s networking skills.” — Vice President, Marketing & Communications, Guardian Mortgage Company

“Thank you Dean, the Cherishing Customers program reinforced awareness within the support teams for our customers today, as well as customer-service customers of tomorrow. We really appreciated how you helped generating ideas and methods which supported the increased efficiency in between the groups as well as the team building strategies that you invoked for the different groups and ties of support. Days following the programs we repeatedly heard how helpful the seminars were for each group, in addition how it helped better understand the challenges of the respective areas.” — Customer Service Operations Global Services North America, Ericsson