Over the past 30 years, Ken Dychtwald, Ph.D., has emerged as North America�s foremost visionary and original thinker regarding the lifestyle, marketing and workforce implications of the “age wave.” He is a psychologist, gerontologist and author of thirteen books on aging-related issues, including Bodymind, Millennium: Glimpses into the 21st Century, Healthy Aging, Age Wave, and Age Power: How the 21st Century will be Ruled by the New Old. He has recently completed two new books, The Power Years: A User’s Guide to the Rest of Your Life (with Daniel J. Kadlec), Leaving a Legacy (with Mark Zesbaugh and Catherine Fredman), and Workforce Crisis: How to Beat the Coming Shortage of Skills and Talent (with Tamara Erickson and Robert Morison). His article, �It’s Time to Retire Retirement,� was awarded the prestigious McKinsey Award in the Harvard Business Review, tying for first place with the legendary Peter Drucker.
During his career, Dr. Dychtwald has addressed more than two million people worldwide in his speeches to corporate, association and government groups, and his strikingly accurate predictions frequently receive prestigious national media coverage. His explorations and innovative solutions have fertilized and catalyzed a broad spectrum of industry sectors from vitamins and cookies to automotive design and retail merchandising to mutual funds and health insurance. A highly sought-after public speaker and consultant, he is consistently praised for his unique ability to blend cutting-edge social science and marketing wizardry with world-class presentation showmanship.
In 1986, in partnership with his wife, Maddy Dychtwald, Dr. Dychtwald became the founding President and CEO of Age Wave, a firm created to guide Fortune 500 companies and government groups in product/service development for boomers and mature adults. In recent years, he has served as a fellow of the World Economic Forum and is the recipient of the distinguished American Society on Aging Award for outstanding national leadership in the field of aging. American Demographics Magazine honored him out as the single most influential marketer to baby boomers over the past quarter century. He was recently awarded the 2005 Infinity Award, the American Academy for Anti-Aging Medicine�s highest honor.
Through his sought-after presentations, his breakthrough research and consulting initiatives, and his leadership within both the social science and business communities, Ken Dychtwald has dedicated his life to battling ageist stereotypes while promoting a new and vital image of maturity. Ken, his wife Maddy, and their two children live in the San Francisco Bay area.
Quick Reference Card
Branding, Business, Consumer Trends, Future Trends, Strategy
Domestic Keynote Fee Range*:
Over $40,000
• Offers a sweeping view of how rising longevity, the aging of the population, and the personality style of the boomer generation are converging to transform nearly every aspect of our healthcare system
• Offers an insider
• Sheds light on how financial professionals can help boomers fulfill their personal "retirement dreams"
*Speaker fees vary based on event location, program duration and other factors, and are subject to change without notice. Please contact us for an accurate fee quote for your event.
Over the past 30 years, Ken Dychtwald, Ph.D., has emerged as North America�s foremost visionary and original thinker regarding the lifestyle, marketing and workforce implications of the “age wave.” He is a psychologist, gerontologist and author of thirteen books on aging-related issues, including Bodymind, Millennium: Glimpses into the 21st Century, Healthy Aging, Age Wave, and Age Power: How the 21st Century will be Ruled by the New Old. He has recently completed two new books, The Power Years: A User’s Guide to the Rest of Your Life (with Daniel J. Kadlec), Leaving a Legacy (with Mark Zesbaugh and Catherine Fredman), and Workforce Crisis: How to Beat the Coming Shortage of Skills and Talent (with Tamara Erickson and Robert Morison). His article, �It’s Time to Retire Retirement,� was awarded the prestigious McKinsey Award in the Harvard Business Review, tying for first place with the legendary Peter Drucker.
During his career, Dr. Dychtwald has addressed more than two million people worldwide in his speeches to corporate, association and government groups, and his strikingly accurate predictions frequently receive prestigious national media coverage. His explorations and innovative solutions have fertilized and catalyzed a broad spectrum of industry sectors from vitamins and cookies to automotive design and retail merchandising to mutual funds and health insurance. A highly sought-after public speaker and consultant, he is consistently praised for his unique ability to blend cutting-edge social science and marketing wizardry with world-class presentation showmanship.
In 1986, in partnership with his wife, Maddy Dychtwald, Dr. Dychtwald became the founding President and CEO of Age Wave, a firm created to guide Fortune 500 companies and government groups in product/service development for boomers and mature adults. In recent years, he has served as a fellow of the World Economic Forum and is the recipient of the distinguished American Society on Aging Award for outstanding national leadership in the field of aging. American Demographics Magazine honored him out as the single most influential marketer to baby boomers over the past quarter century. He was recently awarded the 2005 Infinity Award, the American Academy for Anti-Aging Medicine�s highest honor.
Through his sought-after presentations, his breakthrough research and consulting initiatives, and his leadership within both the social science and business communities, Ken Dychtwald has dedicated his life to battling ageist stereotypes while promoting a new and vital image of maturity. Ken, his wife Maddy, and their two children live in the San Francisco Bay area.
The Future of Health and Healthcare
Will the demographically-driven
The New Power Consumer
A compelling and comprehensive portrait of the new power demographic: boomers in middlescence and beyond. An examination of how this generation
The New Experiential Marketplace
As we migrate out of youth, our interests shift from a desire to purchase
Financial Wake-Up Call: The Future of Financial Services
No industry stands to gain more than financial services from understanding the wants and needs of boomers as they rise up into an age wave. This illuminating presentation will shed light on boomers and their retirement-related needs, worries and aspirations.
How will the emerging adult lifestage demands of careers, parenthood, eldercare, grandparenthood, singlehood and rehirement affect retirement? What are the hopes and fears that motivate boomers in terms of investing financially in their future? What are boomers looking for from financial professionals? What does legacy mean to them? What does retirement mean to them?
An overview of the five stages of retirement: 1) imagination, 2) anticipation, 3) liberation, 4) reorientation and 5) reconciliation. What concerns people before, during and after retirement and what role can financial planning play in assuring that retirement will be a dream and not a nightmare.
Based on research findings from numerous highly acclaimed studies on retirement and financial services conducted by Age Wave, this presentation sheds light on how financial professionals can help boomers fulfill their personal “retirement dreams.”
Re-Inventing Retirement
Based on research findings from numerous highly acclaimed studies of retirement conducted by Age Wave, this presentation provides an illuminating overview of the current state of retirement and a vision of tomorrow
I have been learning from Ken Dychtwald for years and am convinced that he is today's most innovative and original thinker on this important subject. — President Jimmy Carter
Your keynote was one of the most favorably received sessions I can remember in recent years. The feedback to your remarks on our meeting evaluations was overwhelmingly positive. — Adva Med
Ken Dychtwald is a show stopper. He is one of the few speakers that can educate, entertain and have you laughing and crying all at the same time. — Johnson & Johnson Company
Ken Dychtwald has a unique ability to blend cutting-edge social science and unrivaled knowledge about the marketing and workforce implications of the global age wave with world-class presentation showmanship. The response to his talks to our — President and CEO, U.S. Chamber of Commerce
